Helium 10 Review 2023 Is This Worth It? ( Top Pros & Cons, Features & Pricing)

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Ease of Use


  • Free Plan Available
  • Mobile App Available
  • Quick Set Up
  • Used By Experts
  • Ease to use Chrome Extension
  • Hundreds of Resources
  • Value for money
  • Great Customer support
  • All-in-one platform
  • Easy landing page builder


  • Expensive Monthly plans
  • No supplier database
  • Steep learning curve

Helium 10 provides everything that a beginner or advanced Amazon seller needs to increase product ranking revenue and most importantly, profit margins. Helium 10 is the best tool you can get to run your business and do all the leg work with the assistance of this tool.

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If you’re looking for a comprehensive suite of tools to help you succeed on Amazon, Helium 10 might just be what you’re looking for. It’s easy to use and can provide invaluable insights into the Amazon marketplace. All in all, it’s definitely worth checking out.

You will learn everything you need to know about Helium 10 in my detailed review to decide if it can help you become a successful Amazon seller.

When people talk about how to do well on Amazon, Helium 10 almost always comes up. Helium 10 is a suite of powerful tools that help Amazon sellers optimize their listings, find profitable keywords, and analyze the competition.

Helium 10 is used by over 2 million people. It is an invaluable tool for any Amazon seller looking to take their business to the next level. But is it really that good, or is there a catch? You can find all kinds of opinions about Helium 10 online.

Some people are amazed by how much the software suite can do, while others are skeptical about how challenging it is to use. How, then, to tell the truth from lies? We have already analyzed this SaaS product here.

To give you a clear picture of this high-performance software suite, we’ve broken up our review of Helium 10 into multiple sections that cover things like functionality, accuracy, support, and cost.

So, if you stick with us until the end, you will know for sure if Helium 10 is as good as some of its supporters say it is. Let’s go!

Bottom Line Upfront: 

Helium 10 is an all-in-one software suite designed to help Amazon sellers like myself streamline their business and increase sales.

With this powerful tools for product research, listing optimization, inventory management, and financial analytics, Helium 10 has been an essential tool in my success as an Amazon seller.


Its features have helped me save time, optimize my listings, and find profitable products to sell. I highly recommend Helium 10 to any Amazon seller looking to gain a competitive edge and take their business to the next level.

Sign up for Helium 10 free plan here

Helium 10 Pros and Cons


  • One place for everything (save money and 0 switching between ecosystems)
  • The best tools in the business to validate products, reverse ASIN, and improve listings.
  • Free plan for new business owners to get started.
  • Tools that can’t be found anywhere else (Frankenstein, Cerebro, Magneto, Scribbles)
  • SEO and marketing tools are built-in
  • Easy landing page builder
  • Hands-on training for Amazon
  • Responsive support


  • There is no supplier database
  • Full access is expensive(ish)
  • The learning curve is steep

What is Helium 10? – A Short Overview

Helium 10 advertises itself as an all-in-one solution for the Amazon marketplace. It offers a suite of tools to help online sellers optimize their listings, monitor their performance, and research new products.

It also provides software to help automate the process of running and managing a successful Amazon business.

Helium 10 helps sellers to save time and money, allowing them to focus on the parts of their business that really matter. It’s a powerful tool for Amazon sellers of all sizes.


🔥 Click To Get Helium 10 Now

Helium 10 is a comprehensive tool that offers a range of features to help sellers grow their businesses. It has helped many sellers to increase their profits and succeed on Amazon.

For instance, the tool offers features such as keyword research, product optimization, product tracking, competitor analysis, inventory management, sales analytics, and more.

Also included are a large database of ASINs, as well as tools for managing PPC campaigns, creating guided listings, using analytics tools, conducting keyword research, and performing analysis tools.

On top of that, the product is available for both Android and iOS, so you can use it even when you’re on the go.

Helium 10 will offer a limited free version that lets you try out some of its many features. To use it to its fullest, you must sign up for a paid plan that costs between $29 and $399 per month.

What Is the Price of The Helium 10 Software Suite?

Helium 10 is a suite of powerful tools designed for Amazon sellers. The platform offers a variety of pricing plans, each tailored to meet the needs of different types of users. Here’s a breakdown of the different pricing plans Helium 10 offers:

Price of The Helium 10 Software Suite

A.I. Powered PPC Tool: This plan is designed for Amazon sellers who want to create, manage, and optimize their PPC campaigns with ease using an AI-powered solution. The plan starts at $199 per month and includes features such as keyword research, campaign automation, and real-time bidding optimization.

Market Intelligence: This plan is focused on helping Amazon sellers access the most accurate insights to grow their business and outperform their competitors. The plan starts at $500 per month and includes features such as product research, keyword tracking, and competitor analysis.

Exclusive Training: This plan is reserved exclusively for top-tier sellers looking to scale their businesses faster. The plan starts at $399 per month and includes features such as live training sessions, exclusive networking opportunities, and personalized coaching.

🔥 Click To Get Helium 10 Now

In addition to these three primary pricing plans, Helium 10 also offers a free plan for Amazon sellers who want to try out some of the platform’s basic features. The free plan includes access to limited versions of the tools and is a great option for new Amazon sellers who want to explore the platform without making a significant financial investment.


Helium 10 is a set of tools that help sellers increase their sales. These tools range from product and keyword research to listing optimizations to operational tools. As with most SaaS, the higher your payment level, the more access you get. There are a lot of tools included, and many of them have their own brand names. For each level of access, you can use each tool in different ways.

Free, $0 a month: A plan for one person that lets you use Amazon Product Research only 5 times. You can use most of the other two dozen or more tools, but only for a short time each month.

Starter, $39/mo ($29/mo if paid annually): This plan is almost the same as the Free plan. Here are what’s different:20 ways that Amazon Product Research, You can use the Chrome extension as much as you want, you can use the Financial Analytics Dashboard forever (not just for the last 30 days), Walmart Profits Analytics goes back 90 days, and you can use Freedom Ticket, which is H10’s Amazon Sellers training.

Platinum, $99/mo ($84/mo if paid annually): Still a single user, but you can look for products and keywords as much as you want on Amazon (the tools on Walmart are still limited), and you can use the Listing Optimization, Operations, Marketing, and Analytics tools as much as you want or without any limits.

Diamond, $249 per month ($209 per month if paid yearly): Up to 3 users can use most tools without boundaries, or if there are any, they are very high. This also adds a bunch of tools for marketing and “expert” training every month.

Elite, $599/mo Strangely: there are no discounts for buying every year. Up to 5 users can use everything without limits, or even higher limits than Diamond for the services that still do. Also included are workshops in person and access to a secret Facebook forum or community.

Which Plan To Start With?

Every use case is unique for every seller. It depends on your business concept and current seller journey stage. If you are not sure which plan is good for you you can take their survey to receive a personalized plan recommendation.

Here Are My Reasons For Choosing Helium 10:


Comprehensive Set of Tools: Helium 10 offers a comprehensive set of tools that cover almost every aspect of selling on Amazon.

Helium 10 offers many other exceptional tools besides basic seller needs, including Refund Genie, Alta, Adtomic, Inventory Protector, and many others that aren’t available with other seller tools.

In addition to step-by-step guides and video tutorials, all tools make it easy for sellers to learn how to maximize their use of them. It simplifies the workflow of Amazon sellers and maximizes efficiency, making it a one-stop hub for them.

User-friendly Interface: Even novice users will have no problem learning and using Helium 10 thanks to its straightforward interface.

For example, the main dashboard is intuitively designed and provides an overview of all the features available to users with just a few clicks. As previously said, if a seller is having trouble with any tool, they may quickly consult the video lessons and guidelines to get answers to their questions.


Data Accuracy: Using sophisticated data analytics and algorithms, Helium 10 provides accurate and trustworthy statistics on rankings, search volumes, and product sales.

With the help of this tool, sellers are able to make educated decisions regarding their listings, pricing, optimisation, and marketing strategies. For example, Helium 10’s ‘Black Box’ tool allows sellers to easily track key metrics such as bestseller ranking, estimated sales, and estimated revenue for any product on Amazon.

Jungle Scout is the only software that comes close in terms of precision. I believe Helium 10 is more accurate than Jungle Scout, however, opinions on this topic are divided. Over 2 million sellers rely on Helium 10’s precision products to build and scale their eCommerce businesses.

Customer Support: Helium 10 has great customer service, with a staff of professionals available to assist sellers with any concerns they may experience.

For example, they have a comprehensive online help center that provides instant answers to frequently asked questions, as well as a live chat service where customers can get direct assistance from a customer service representative.

You will have three alternatives for resolving your inquiries on the platform: email, live chat, and completing a form. Sadly, phone support is currently unavailable. Yet, their live chat assistance is swift and helpful. The average response time for chat support is around 15 seconds.

Testimonials and Success Stories: Helium 10 has established a solid reputation among Amazon merchants via its many years of success.

Helium generated $14.5 million in protocol revenue, according to Messari’s Web3 Index. Based on cryptopolitan.com. Several merchants have claimed large increases in sales and earnings after implementing the Helium 10 suite, which has contributed to the platform’s popularity.

I won’t lie; my first inclination to utilize this platform was based on these testimonials and success tales. After using the platform, I can confidently say that Helium 10 has delivered on its promise.

It has allowed me to save time and money, while also increasing my earnings. I highly recommend it to anyone looking to succeed in Amazon marketing.

🔥 Click To Get Helium 10 Now

Helium 10 Features 

Helium 10 is jam-packed with features. In comparison, no other seller tool provides the same level of functionality as Helium 10. It’s like comparing a racing car to a basic family sedan.

While the sedan may get you from point A to point B, the racing car is designed to do so much more, with features and capabilities that you simply can’t find in an ordinary car.

Helium 10 has a wide range of features, from keyword research and listing optimization to product tracking and analytics. These features allow sellers to have a better understanding of their sales and performance, as well as help them to identify trends and take advantage of new opportunities.

It is beyond the scope of this article to list all of Helium 10’s features. However, all of these features are designed to help sellers maximize their profits and increase their sales.

Helium 10 is an essential tool for any seller who wants to succeed in the online marketplace. Let me give you a glimpse of some of the most significant features of Helium 10 in order to understand its effectiveness.

Blackbox – Powerful Research Tool

Blackbox is a niche and keyword research tool that allows you to conduct in-depth keyword research. Blackbox is like a magnifying glass, allowing you to zoom in on keywords and discover hidden opportunities that you may have missed otherwise. It has dozens of different search parameters and is supported by a 450 million product database.


In short, if there is a profitable niche out there, Blackbox will find it for you. Blackbox uses advanced algorithms to detect trends and dig deeper into data to identify opportunities that would have otherwise gone unnoticed.

Its vast database gives it an unparalleled level of accuracy and depth of analysis, allowing you to uncover hidden opportunities. It is a powerful and reliable resource that will help you to maximize your profits and stay ahead of the competition.

Scribbles – Incredible Listing Optimizer

You do not need to bother about listing optimization with Scribbles. Scribbles handle everything and ensure that your listing is optimized in a way that Amazon will adore, resulting in increased visibility, sales, and profits.

With Scribbles, you get access to cutting-edge listing optimization tools and strategies that are designed to help you stay ahead of the competition.


Furthermore, Scribbles provides ongoing support to ensure that your listing is up to date-and performing well. For instance, Scribbles will automatically adjust your listing content to match Amazon’s guidelines, as well as suggest changes to your keywords and images for improved performance.

It’s like having a personal trainer for your business. They are there to guide you through the process, provide advice, and motivate you to stay on track with your goals. With Scribbles, you get the same level of support to ensure that your listing performs optimally.

X-Ray Browser Extension – Handy Extension To Grab Lucrative Product Ideas

Helium 10 provides a collection of five good browser add-ons, although X-Ray is the most notable. X-Ray provides you with the most recent market data so you never miss a lucrative chance.


X-Ray’s features include product insights, product tracking, and competitor analysis. It also provides a comprehensive view of customer reviews and product ratings to help you make informed decisions.

Furthermore, X-Ray enables you to track your competitors’ activities, giving you an advantage in the market. Using X-Ray is like having a crystal ball; with its real-time market data, you can get a glimpse of what the future holds for your products and adjust your strategies accordingly.

Cerebro Reverse ASIN Search – Reverse Engineer a Product

Cerebro is the central component of Helium 10, the brain that reduces items to their essence and provides in-depth insights about their feasibility and profitability.


It enables you to look through the clutter and have access to gems selling quickly. With Cerebro, users can quickly identify emerging trends and be the first to capitalize on them.

It also helps users to find valuable keywords, optimize their listings, and get an edge over their competitors. With Cerebro, users can access accurate and detailed product data such as sales velocity, profitability, competition, and more.

This data can be used to create effective strategies to increase sales and profits, as well as to stay ahead of the competition. It also provides powerful keyword analytics to help users get their products to the top of search results and gain visibility with potential buyers.

Refund Genie – Speedy Reimbursement for Possible Loss On Amazon’s Account

Amazon isn’t perfect, and it occasionally messes you over with product loss or damage during shipping. Keeping track of your cash, investments, and income is key to surviving Amazon’s brutal competition.

Refund Genie

Refund Genie puts you one step ahead by alerting you to any refund chances that could increase your overall earnings. Refund Genie also helps you manage your finances and keep track of your Amazon profits.

It can help you ensure you are not missing out on any potential refunds and maximize your earnings. With Refund Genie, you’ll never have to worry about missing out on your refund again! It’s like a magical fairy that sprinkles cash into your bank account!

Inventory Management

A seller’s greatest fear is running out of stock or low on inventory on Amazon. If you are ranking highly or experiencing the best sales of your life, it is essential to preserve your stock.

If any of these conditions occur even once with your inventory, you will forfeit your hard-earned seller rating and other Amazon advantages.

Inventory Management

But, you can replace your stock in a timely manner or before it runs out. But, ensure that you never run out of supplies, particularly if you have Purchase Box powers.

Fortunately, Helium 10 provides Amazon sellers with an Inventory Management tool that automates all the laborious aspects of inventory management.

The program interacts with your Amazon seller account and instantly gets data from your Seller Central account. Its excellent automated and forecasting technology allows you to determine how much inventory will be required over a certain time period.

Additionally, you may connect your supply chain to the Inventory Management application to manage replenishment. This feature enables the tool to order the necessary replenishing materials. This functionality gives the vendor an advantage over competitors who manually maintain and monitor their inventory.

Inventory Protector – Keep Scammers At Bay

While you’re in business, you’re sure to encounter dishonest individuals and unsavory competition. In this situation, an Inventory protector is an essential tool.

Inventory Protector

It prevents competitors from placing fraudulent orders in bulk and saves you hundreds of dollars. Since Inventory protectors are easy to install and use, there is no reason not to invest in one. It will help to ensure the safety and security of your inventory and protect you from potential losses.

It will also help you to maintain a good reputation in the marketplace. For instance, an effective inventory protector can alert you when a customer is ordering more than the recommended quantity, which can help you to identify and prevent any fraudulent activities.

What is Helium 10 Chrome Extension?

The Chrome extension for Helium 10 provides access to five Helium 10 tools that may be used to further your study by confirming winning goods, locating sourcing opportunities, predicting earnings, planning for the upcoming season, and conducting competition research. The Chrome extension allows you to accomplish all of these actions without logging into your web account.

How Accurate Is Helium 10?

The accuracy of corresponding data could make or destroy your Amazon business venture. Thus, precision is a vital quality for an Amazon seller tool.

Although Helium 10 is regarded as accurate, this is one area where it falls short. Numerous case studies demonstrate that Helium 10 has a larger error margin while obtaining information.

Using sales projections as a standard, we compared actual sales figures to the projections provided by Helium 10. We discovered that the statistics deviated from the actual data by as much as 20%, resulting in an accuracy of only 80%.

Helium 10 Ease-of-Use

Helium 10 meets all requirements. The user interface has been meticulously crafted and built for effortless navigation. The dashboard is precise and clear, and its clarity is convincing.

If you are a beginner, you may initially feel overwhelmed by the sheer quantity of tools available to you. Yet, you will rapidly become familiar with the interface as the functions are quite straightforward and easy.

Nonetheless, there is a learning curve, which is unavoidable. Helium 10 is a high-quality Amazon seller tool that addresses nearly every aspect of selling on the platform.

You have access to many resources that provide you with incalculable insights. Applying them according to your demands will require exact knowledge of the instrument, which will not be acquired overnight.

Helium 10 Mobile App: Manage Your Amazon From Anywhere

You cannot always be on your computer or laptop in order to access your Amazon account. Thus, Helium 10 provides a fully-functional mobile app so that you may manage your business from any location.


Utilizing the Helium 10 app enables you to receive notifications if anything suspicious occurs with your Amazon business, allowing you to take appropriate action before the situation worsens. The software also alerts the seller when their inventory is running low.

Sadly, iOS devices do not support the Helium 10 app. And you can only simultaneously access two devices.

How Robust Is Helium 10 Support?

Despite its ability to identify high-potential items and low-hanging fruit with high revenue, Helium 10 does not provide good customer service. If you wish to communicate with Helium 10, you have only two options: email and live chat support – fairly basic.

There is no live support, therefore if you have a problem, you will not receive prompt assistance from the support crew. Standard concerns can be resolved via chat support;

but, it is not sturdy enough to handle something out of the ordinary. Only email support exists, which is time-consuming and frequently requires hours or even days to provide real assistance.

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Final Verdict: Helium 10 Review (2023)

To conclude our Helium 10 review, we recommend using it if you want your firm to thrive in the unstable Amazon selling environment.

It is an amazing software suite that was designed to be both indispensable and very practical. Helium 10 is one of the greatest Amazon Seller tools due to its vast array of features and relative usability. Helium 10 has over 2 million users. That shows its credibility.

The support and cost of Helium 10 are minor drawbacks. There may be cheaper alternatives, however, when comparing price to performance, Helium 10 is clearly superior.

During my evaluation, we found Helium 10 to be adept at analyzing market data and providing comprehensive insights into market trends and gaps. It’s like getting a bargain item in the store; it may cost less, but when it comes to quality, you get what you pay for.

Helium 10 may be more expensive, but its comprehensive insights are worth the extra cost. For instance, Helium 10’s ability to provide up-to-date market trends and identify gaps in the market made it a better option than the cheaper alternatives we tested.

It is an all-inclusive platform for sellers that consolidates everything into a single dashboard and enables seamless functionality. It is a trustworthy software package that impresses with its user-friendliness, robust functionality, and dependable services.

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Mike Alfaro

Mike Alfaro is an entrepreneur, writer, and ecommerce savant, who is the mastermind behind BoostMyEcommerce.com. Mike shares his expertise by writing about various tools, guides, and insights on a range of e-commerce topics, including SEO, Amazon FBA, and marketing, amongst others. With over a decade of experience in the e-commerce industry, his knowledge and expertise have helped transform many businesses, helping them skyrocket to newfound heights of success.

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