Helium 10 Vs Merchant Words 2023: Comparison Of Popular Keywords Tools

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Choosing the right keyword tool is essential for any business that wants to be successful online. In this blog post, we will compare two of the most popular keyword tools on the market- Helium 10 Vs Merchant Words.

We will look at their features, pricing, and what businesses can benefit from using them. At the end of this post, you will be able to determine which tool is best for your business needs whether Helium 10 Vs Merchant Words.

What Is Helium 10?

Helium 10 Vs Merchant Words

Helium 10 is a suite of tools designed to help Amazon sellers optimize their listings and improve their ranking in search results. The tools include a keyword research tool, a listing optimization tool, and a search ranking tracker.

Helium 10’s keyword research tool helps sellers find the best keywords to use in their listings, while the listing optimization tool helps sellers to optimize their listings for those keywords.

The search ranking tracker tracks a seller’s progress in the search rankings for their chosen keywords. Overall, Helium 10’s suite of tools can be extremely helpful for Amazon sellers who are looking to improve their listing visibility and sales.

Thanks to Helium 10, optimizing your Amazon listing has never been easier.

🔥Get Started With Helium 10 Now

What Is Merchant Words?

merchantwords review

Merchant Words is a similar research tool that allows Amazon sellers to track the popularity of their products. By analyzing the data, sellers can identify which keywords are most likely to lead to a sale.

In addition, Merchant Words can help sellers understand how their product ranks in relation to other products on Amazon. By understanding these factors, sellers can make changes to their listings that will improve their chances of making a sale.

Merchant Words is an essential tool for any Amazon seller who wants to be successful.

🔥Get Started With Merchant Words

Why is it important to use a Keyword Research Tool?

As an experienced online marketer knows, keywords are essential for driving traffic to your website. By targeting the right keywords, you can ensure that your website appears at the top of search engine results pages, resulting in more clicks and more customers.

However, choosing the right keywords is not always easy. There are a lot of factors to consider, including search volume, competition, and keyword difficulty.

This is where a keyword research tool comes in. A good keyword research tool will help you to identify profitable keywords that you can rank for. Helium 10 Vs Merchant Words.

It will also provide helpful insights into the competition and search volume for those keywords. As a result, using a keyword research tool is an essential part of any effective online marketing strategy.

Difference between Helium 10 Vs Merchant Words

Both Helium 10 Vs Merchant offer a similar range of features, including keyword research, competitor analysis, and listing optimization. However, there are some key differences between the two.

First, Helium 10 offers a more comprehensive suite of features than Merchant Words. In addition to keyword research and listing optimization, Helium 10 also provides tools for managing inventory, tracking sales, and analyzing customer reviews.

Second, Helium 10 is a great choice if you need detailed data and powerful tools for finding profitable keywords. Merchant Words is a good choice if you want a simple tool that’s easy to use and provides a lot of helpful features, such as keyword suggestions and search volume data.

Third, Helium 10 is significantly more expensive than Merchant Words. While Merchant Words charges a monthly subscription fee, Helium 10 requires users to pay a one-time fee for access to all features.

Fourth, Helium 10 offers a free trial period. However, Ultimately, the best tool for you will depend on your needs and preferences.

Why is Data Essential for Sellers?

In the modern world, data is everything. Businesses of all sizes use data to inform their decisions, and the most successful businesses are those that can make the best use of the data at their disposal.

Without accurate information about sales, expenses, and customer behavior, it would be impossible to know whether a business is profitable or how to make it more successful. For sellers, data is especially important.

By tracking their sales data, sellers can identify patterns and trends that can help them make better decisions about pricing, inventory, and marketing.

Additionally, data can help sellers to assess the competition and understand the needs of their target market. In today’s data-driven world, businesses that don’t use data are at a significant disadvantage.

With the right data, sellers can make better decisions, find new opportunities, and ultimately boost their bottom line. In short, data is essential for sellers who want to be successful in today’s marketplace.

Helium 10 Pros and Cons


  • Quick and easy to use 
  • Helps you track your progress 
  • Gives Accurate Data
  • Great for keyword research 
  • Gives valuable insights into your competitors


  • Can be expensive 
  • May Need a Learning curve 
  • Requires Amazon Pro account

Merchant Words Pros and Cons


  • Gives access to a wealth of data
  • Doesn’t Provide Average Keyword Searches
  • Doesn’t Need a lot of customization
  • Operates Directly through Amazon 


  • Limited free services offered
  • Some users face installation issues

How Usable are Helium 10 Vs Merchant Words? 

Both Helium 10 Vs Merchant Words are extremely easy to use. Even a non-tech-savvy person can use these tools easily. You just need to download the apps and their extensions on a laptop or desktop.

Then you can easily search for your desired keyword and get the appropriate data required for your project. You also have the option to download the database and analyze the results.

Both the tools are very reliable and convenient to use and have a lot of utility in the world of business.

Conclusion- Helium 10 Vs Merchant Words 2023

Which tool is better for you? The answer to that question depends on what you are looking for in a keyword research tool.

Merchant Words provides more data and options for sorting, while Helium 10 offers an easier user interface and the ability to track your rankings over time.

🔥Get Started With Helium 10 Now

Both tools have their pros and cons, so it’s important to decide which features are most important to you before making a decision. Have you tried out either of these keyword research tools? What was your experience? Let us know in the comments below.

🔥Get Started With Merchant Words

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Mike Alfaro

Mike Alfaro is an entrepreneur, writer, and ecommerce savant, who is the mastermind behind BoostMyEcommerce.com. Mike shares his expertise by writing about various tools, guides, and insights on a range of e-commerce topics, including SEO, Amazon FBA, and marketing, amongst others. With over a decade of experience in the e-commerce industry, his knowledge and expertise have helped transform many businesses, helping them skyrocket to newfound heights of success.

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